Docs/Deals/What is a deal?
Deals

What is a deal?

A deal is a specific collaboration opportunity, agreement, or execution item connected to a project. If a project is the relationship layer, a deal is the execution layer.

Why deals matter

Deals help your team track real opportunities once a project moves beyond simple relationship management. A deal gives your team one place to manage:

  • the deal title
  • deal type
  • current status
  • priority
  • whitelist numbers
  • deadlines
  • obligations
  • proof links
  • follow-up timing

This keeps active work organized and makes it easier to understand what is actually moving inside the workspace.

Project vs deal

A single project can have multiple deals over time. For example:

  • Project: Azura
  • Deal 1: Azura WL collaboration
  • Deal 2: Azura creator campaign
  • Deal 3: Azura giveaway push

That means the project is the partner record, while the deals are the actual opportunities tied to that partner.

What a deal can include

A deal may include:

  • title
  • type
  • status
  • priority
  • summary
  • requested whitelist spots
  • approved whitelist spots
  • delivered whitelist spots
  • deal terms
  • your obligations
  • their obligations
  • deadline
  • proof URL
  • AlphaBot URL
  • form URL
  • next follow-up date

When to create a deal